Negotiate a technical and commercial solution and consolidate the customer experience
- 100% online 24/7 • Web & Mobile
- Estimated duration: 190 hours • 4 months
- Starting at any time of the year
- State-recognized diploma certification • Level 5 (Bac+2)
- ECTS credits: 120 credits
In short
The keys to prospecting remotely and in person, and to effectively negotiate a business solution!
- Representing the company and enhancing its image
- Develop a technical and commercial proposal
- Take stock, adjust your business activity and report
- Negotiate a technical and commercial solution
- Optimize customer relationship management
Program
Negotiate a technical and commercial solution and consolidate the customer experience
Representing the company and enhancing its image
- Introduction to Marketing
- The methodology of the strategic process
- Studies in the digital age
- The environment of the action
- The challenges and forms of communication
- Communication with the client
- Detection, analysis and monitoring of calls for tenders
- Online reputation
- Introduction to web marketing
- Social media: for whom? For what purpose?
- The development of professional social networks
- Key concepts of digital marketing
- Understanding search engine optimization or SEO
- Content marketing
- Analysis of communication needs
Contextualize your business proposal
- General information about the sales plan
- The B2C sales plan
- The B2B sales plan
- The B2D sales plan
- Customer reception
- The discovery of needs
- Knowing how to take notes
- Preparing the material conditions
- Technical solutions and installation constraints
- The company’s financial conditions
- The legal framework related to the sale of technical solutions
- Environmental obligations related to the sale
Develop and present your business proposal
- Preparing business proposals
- How to give successful presentations
- Perform a demonstration
- Using digital tools in your sales
- Sales techniques and negotiation
- The argument
- Optimizing his intervention to achieve his objectives
Negotiate a technical and commercial solution
- Diagnosing the negotiation situation
- To inform and explain the legal framework and environmental obligations of the sale
- Cost your business proposal and plan for fallback objectives
- Presenting and defending one’s prize
- The diagnosis of the negotiation
- Refuting the objections
- The objector
- Customer buying signals
- The conclusion of the sale
- Preparation of commercial contracts (orders, maintenance contracts, extended warranties, subcontracting agreements, etc.)
- The sales interview decoded by a pro
- Customer billing and payments
Prepare a review of commercial activity and report
- Budgets
- Cost analysis and break-even point
- Price fixing
- Calculating the selling price
- Customer regulations
- Balance sheet analysis
- Analysis of the income statement
- The summary note
- Customer risk management
Optimize customer relationship management
- The concept of loyalty
- The implementation and effectiveness of a customer loyalty strategy
- The use of customer information and history in customer loyalty
- Customer loyalty tools
- Design and use a schedule for tracking customer loyalty initiatives
- Managing inactive accounts
- The resolution of disputes or conflict situations
- Offer a goodwill gesture while respecting company procedures
- Strengthen the business relationship with the client
- Managing a network of partners or prescribers
- Customer satisfaction measurement tools
- Measuring the effectiveness of loyalty programs
- Implement a reporting system for management regarding customer loyalty initiatives.
- Customer satisfaction and after-sales marketing
Cross-functional skills of the account manager (optional)
Developing communication skills
- Techniques for becoming a better communicator
- Verbal and non-verbal communication
- Active listening
- Nonviolent Communication: Communicating with Empathy
- The importance of adapting your message
- The art of the pitch
- Best practices for professional writing
- Personal branding
Implement a problem-solving approach
- Adapting to change
- Problem solving
- Defusing a conflict situation
- Facilitating structured meetings
- Tips to boost your productivity
- The importance of prioritizing
Understanding and recognizing disability
- The main categories of disability
- Easy-to-Read and Understand (FALC) communication techniques
Mastering the basics of Excel
- Layout management
- Calculations
- The basic formulas
- Cell formatting
- Using sorting and filtering tools
- Simple graphic objects
- Navigation within the environment and special collages
- Saving and printing options
- Common formulas
- Calculation methods
- Improved formatting and cell revision
- Table creation, image and graphic object management
- Formatting the graphs
- Reading a pivot table
- Use of sorting and analysis tools
Mastering the basics of Word
- Knowledge of the Word environment
- Text formatting
- Paragraph formatting
- Image formatting
- Text entry and modification
- Visual management tools
- Inserting objects
- Document layout
- Paragraph formatting
- Document referencing
- References in a long document
Mastering the basics of business in English
- Choosing a business strategy
- Negotiating a business deal
- Knowing your customers
- Innovating to distinguish yourself on the market
- Managing the supply chain
- Marketing and advertising in the 21st century
Mastering the basics of generative AI
- What is AI?
- Using AI on a daily basis
- Going further with generative AI
- Create visuals with AI
- Advanced prompt engineering techniques
- The questions raised by AI
Upon completion of the training, you will obtain
State Diploma
Obtain the « Negotiate a technical and commercial solution and consolidate the customer experience » skills block of the Professional Title « Technical-commercial Negotiator » level 5, registered with the RNCP under number 39063 by decision of France Compétences of 16/05/2024
Certificate of completion of school training
in partnership with ESG Business Schools
The Studi Method: Your Path to Success
Support until success
Methodological and motivational support at every stage of your training journey, and support from your expert trainers
Career coaching
Exclusive job and career-oriented coaching program to boost the success of your professional project and your employability
Learning by doing
Preparing for the professional world
Skills directly applicable based on real-world examples, projects, case studies, and immersive content.
Network of leading trainers
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Terms and conditions
Admission requirements
To enroll in the training program leading to the targeted qualification, the candidate must:
- Be at least 16 years old on the date of entry into training
For any other situation, contact a training advisor who will assess your eligibility.
Professional experience and internship
The professional internship, which complements the theoretical learning, is essential for the validation of your qualification.
The total duration of the internship is a minimum of 210 hours.
The candidate will present proof of this period in the company to the examination session manager, who will keep a copy in the
session file.
Exam
The candidate will be evaluated according to the following methods:
- Assessments completed during training
- Production of a Professional Portfolio
- Creation of supplementary materials (document and slideshow)
- Completion and successful completion of the final in-person examinations:
– Professional simulation (4.5 hours)
– Technical maintenance (1 hour 25 minutes)
– Questioning based on production(s) (0h35)
– Final interview (0h10)
Certification
To find out the job placement rate for the targeted positions, consult the RNCP profile on the France Compétences website.
Validation by skills block
Professional certification is composed of several skill blocks that must be acquired in order to obtain the professional certification.
It is possible to validate one or more of the skill blocks. Each block can be acquired individually.
The RNCP record accessible from each training course record specifies the conditions for obtaining it.
For any questions regarding skills blocks, contact your training advisor.
Equivalencies and pathways
Partial equivalencies with:
RNCP36938 – BTS (Advanced Vocational Diploma) – Social and Family Economics;
RNCP36939 – BTS (Advanced Vocational Diploma) – Services and Benefits in the Health and Social Sectors; RNCP38575 – TP (Professional Title) –
Manager of a Small or Medium-Sized Structure;
RNCP38676 – TP – Manager of a Retail Unit.
Full equivalency with:
RNCP35993 – TP – Home Services Coordinator.
For more details: see the France Compétences fact sheet – https://www.francecompetences.fr/recherche/rncp/39539/
Further studies
After obtaining the Professional Title of Home Services Coordinator, you can either:
enter the job market directly
or continue towards:
– a Professional Bachelor’s Degree in Personal Services
– a University Diploma of Technology (BUT) in Social Careers: Coordination and Management of Health and Social Care Establishments and Services.
This list is not exhaustive.
Other further options are available.
Performance indicators
Pricing and financing solutions
€3,890
Price for individuals.
France Work
Training eligible for funding from France Travail (formerly Pôle Emploi)
From
€0
Personal financing
From
€76 / month
Scholarship
From
-30%
€4,190
Price for individuals.
France Work
Training eligible for funding from France Travail (formerly Pôle Emploi)
From
€0
€3,890
Price for individuals.
France Work
Training eligible for funding from France Travail (formerly Pôle Emploi)
From
€0
Personal financing
From
€76 / month
€3,890
Price for individuals.
France Work
Training eligible for funding from France Travail (formerly Pôle Emploi)
From
€0
Personal financing
From
€76 / month
Scholarship
From
-30%
Included
- Written courses and videos on demand
- Educational support and guidance
- Career coaching Unlimited access to Skills 360 for 2 years
- Application and registration fees***
- Unlimited access to over 10,000 virtual classes**** live and on-demand
- Professional projects Career coaching
- Unlimited access to Skills 360 for 2 years
- 2-Year Success Guarantee and Graduate or Your Money Back Guarantee*****
*Subject to sufficient CPF training credits and exemption from financial contribution.
**Subject to acceptance. You have a withdrawal period. See terms and conditions. ***Excludes State Diplomas and exam preparation. ****Average number of live virtual classes observed over the last 12 months (mostly organized from 6 pm onwards). *****See Studi’s Terms and Conditions.
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